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Reply to 'we already have a provider'

Respond to a prospect who uses a competitor, respectfully, with one reason to keep talking.

The prompt
A prospect replied:

"{{reply}}"

They already use another provider for this. What's different about us: {{difference}}.

Write a short reply. Rules:
- Respect their choice; never criticise the other provider.
- Offer one specific difference that matters to companies like theirs.
- Ask a light question, for example when their contract renews or whether something is missing.
- Under 60 words.
Example of what it writes
Thanks, Sara, good to hear it's covered. One thing teams switch to us for is having warm-up, lists and replies in one place instead of three tools. When does your current contract come up for renewal? Happy to compare then.

How to use this prompt

  1. Copy it into any AI tool, such as ChatGPT or Claude.
  2. Replace each {{field}} with real details about you and the person you're writing to. The more specific they are, the less generic the result.
  3. Check every fact, name and number in what comes back: AI can sound sure about things that aren't true.
  4. Cut it down if it runs long. A cold email reads best under about 75 words.
  5. Send it to yourself and read it on your phone before anyone else sees it.

More ways to use AI well are in AI for cold email: where it helps and where it hurts.

Everything for cold email, in one place.

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